Q Magazine
Target Readership:
The average reader is 34 years old
They are normally male, but the magazine is relatively gender neutral
They are normally employed
They are crazy about music
They are in a relationship of some sort, probably with someone else who is music obsessed
They easily make friends with other music lovers
They spend a lot of money on music
They go to concerts or festivals, streams music and buys lots of CDs
They listen to any genre of music
They like to keep up to date with all of the latest news and gossip of the music world
They like to listen to the stories that artists have to tell
They like to feel involved with the magazine, which is what the magazine allows, through its review section
They have a good sense of humour
They like discovering new bands
But they also have their select few favourite bands
They like a good quality magazine.
The higher the cost, the higher the sales
They will be interested in the magazines history, such as the 25th anniversary of the magazine
They will want a nostalgic feel of the big, red "Q", but that also the modern, stylish design, such as the font used for "Jessie J"
They will be interested in the magazines history, such as the 25th anniversary of the magazine
They will want a nostalgic feel of the big, red "Q", but that also the modern, stylish design, such as the font used for "Jessie J"
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