Thursday, 15 October 2015

Name Ideas


Name Ideas

Infamous: This name shows the kind of people that will be featured on the magazine, and gives a strong sense of power and influence, and is a bold name

Acclaimed: This is a slightly softer, less aggressive name, that shows that only the most popular artists will be on the magazine.

Commend: This is not as strong as the other two, as it sounds like it will be recognising new bands, as a  pose to informing about the biggest bands.

Eulogise: This word has a strong meaning, but doesn't sound catchy and lots people asked me what it means, so it is not a well enough known word

Glorify: It has very positive connotations, but is not memorable enough


1st: Infamous: 7
2nd: Acclaimed: 6
3rd: Commend: 1
3rd: Eulogise: 1
4th: Glorify: 0



Wednesday, 14 October 2015

Readership and Character profile


Readership Profile

Age: 25+
Gender: Neutral
Lifestyle: Out of education, full time job, earning around £30,000 a year.
Class: A/ B1
Relationship status: Undefined. Often will be single, unless in a music loving relationship
Hobbies: playing musical instruments, social gatherings, relaxing whilst watching TV
Likes: The biggest bands, and the older legends of music
Dislikes: R&B, electronic music
Income: Relatively disposable, They set aside a small amount of money each month to spend on music
Relatable brands: Apple, Jack Wills, BMW, Range rover
Media Consumption: YouTube, Spotify, Cinema, previously read NME, watches music channel such  as MTV TV


Character Profile:

Chris is a 27 year old office worker that lives on the outskirts of London in a one bedroom apartment, who drives a BMW M5, and recently moved in with his girlfriend, who works as a sales assistant in a supermarket. He puts aside £1,500 a month for rent and bills, and spends the rest on music and leisure activities. He spends most nights with his girlfriend and their friends listening and playing music, and then goes out with them on Friday and Saturdays to clubs and bars.
Chris' music taste is of the biggest and the best, and worships the celebrity lifestyle. He plays the guitar, and tries to learn the newest and best songs to impress his friends. He used to read NME, and is looking for another big magazine to become invested in. He likes going to festivals, but only the biggest, such as Reading and Leeds. He is constant competition with his friends to be the most musical, and goes to great length to achieve it.

Tuesday, 13 October 2015

Target Audience Planning




Music Magazine Target Planning





Idea 1:

Genre: Music Celebrities. The magazine would focus on the celebrity, as a pose to the brand of the magazine
Age: Young adults, median age of about 25
Gender: Female
Class: Middle/ working class
Visual ideas: Big Masthead, Bold, standout text, Famous musician in the middle







I like this idea because it is a good looking magazine, that will look professional, and classy. I think its strengths are its visual appeal and
















Idea 2:

Genre: Pop and Hip hop
Age: Teenagers 13-16
Gender: Female
Class: Working
Visual ideas: Big cover lines about the artist, lots name drops around the out side of the image











Idea 3:

Genre: Fashion and music

Age: 16 to 25
Gender: Male
Class: Upper/ middle
Visual ideas: Lots of poses, very good looking musician, trends and styles





























Target Audience


Audience Research Questionnaire:


What genre of music are you into?

  • Hip Hop
  • Rap
  • Rock
  • Classical
  • Pop
  • Other (Please state)________________________________________
What sort of music artists are you into?
  • Music Celebrities
  • Up-coming bands
  • Older Artists
How often do you read music magazines?
  • Every Day
  • Every week
  • Every Other Week
  • Every Month
  • Sometimes (not on a regular basis)
  • Never
What new, original music magazine would interest you? (please state)
________________________________________________________

What magazine gets your attention in the shops?
  • The one with the biggest artists
  • The most well know
  • The one with the best layout
  • The one with the best cover lines
  • The one with the best masthead
What sort of colours do you look for in a magazine?
  • Bold, "aggressive" colours
  • Pastel, calm colours
  • Fade, soft colours
  • Other (Please state)_______________________________________
What sort of font for the masthead do you find appealing?
  • A simple, plain font
  • An intricate, complicated font
  • A cartoon style font
What colour do you think the masthead should be?
  • Bold and block or Faded and soft
  • Multicoloured or Plain

What is important an important design feature for the magazine to have? (Please State)
__________________________________________________________

What kind of relationship do you want to have with the magazine?
  • Very personal, open and everything is directed at the reader
  • Professional, the magazine is there to give you information